ATT addresses cyberbullying with new short film

(WJBK) - Hiding behind a text, snap, post or tweet is easy, but those attacks made on social media can have devastating effects for kids. And, with school out, cyberbullies may actually have more time on their hands.

AT&T is addressing the problem of cyber bullying with their short film "There's a Soul Behind That Screen." Only one in three teens told their parents that they were being bullied, underscoring a clear disconnect between teens and parents. This new campaign aims to close this gap.

Theresa Mask from AT&T and Napoleon Harrington from the Michigan Mental Health Counselors Association joined us on The Nine to talk more with us about the film and the growing problem of cyberbullying.

You can hear more from them in the video player above.

For more information on the short film, visit www.soulbehindthatscreen.org.

For resources on dealing with a cyberbully, visit www.laterhaters.att.com.