(WJBK) - Plenty of people would like to go out on their own and be their own boss. One study says more than 10 percent of the population is now involved in a business start up. U of D Mercy marketing professor Dr. Mike Bernacchi has studied women-owned business and finds there is great opporutnity if you're intersted in jumping in.
His research found that metro Detroit is number 8 in the nation in number of women owned businesses (256,400 Businesses); number 10 in jobs provided in those businesses (151,800 JOBS); and number 11 in sales. He joined us on The Nine to tell us more about his research.
TOP FIELDS FOR WOMEN
1. Health Care & Soc Asst 52.8%
2. Ed Services 44.9%
3. Other Services 41.6%
4. Adm,Support, WMS 37.4%
5. Retail Trade 32.1%
6. Arts, Entr & Recr 30.7%