Wondering why men are dressed in all pink this month? The Real Men Wear Pink campaign is in effect

Confused to see men adorning all pink and galavanting around southeast Michigan this October? It's breast cancer awareness month and more than 100 men are showing off their more vibrant sides. It could be a police chief, or maybe a comedian? How about ambassadors at clothing stores? Everyone is turning out to raise tens of thousands of dollars to find a cure to the disease.