WASHINGTON, DC - JANUARY 18: New York Sirens goaltender Kayle Osborne (82) fails to block shot during the PWHL game between the New York Sirens and the Montréal Victoire January 18 2026, at Capital One Arena in Washington DC. (Photo by Bella Sagarese …
DETROIT (FOX 2) - Demand for Professional Women's Hockey League (PWHL) tickets surged after the U.S.'s women's team won gold at the 2026 Olympics, according to data from StubHub.
Sixty-one players from the league played in this year's Olympics, including 16 who were on Team USA.
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By the numbers:
According to StubHub, searches for PWHL tickets jumped nearly 50% above the January baseline overnight after the U.S.'s big win against Canada. Compared to searches during the Olympics, when the league was not playing, searches after the Games ended spiked to 216%.
And it's not just searches increasing. The ticket website said daily ticket sale volume has been three times higher than it was during the Olympics, with tickets for U.S.-based PWHL teams up 42% year-over-year.
Beyond this Olympic spike, StubHub said demand for PWHL tickets is up 38% year-over-year through the first eight weeks of 2026, signaling a growing appetite for women's hockey.
Women's hockey Olympians headed to Detroit during PWHL Takeover Tour - How to see them play
Fifteen Olympians will be in Detroit next month when the New York Sirens and Montréal Victoire visit Detroit as part of the PWHL Takeover Tour at Little Caesars Arena.
PWHL in Detroit
Detroit doesn't have a PWHL team, but fans still get the chance to see the action during the league's Takeover Tour, which includes a slate of location-neutral games at cities that don't have teams.
The New York Sirens and Montréal Victoire visit Little Caesars Arena on March 28. It's the second and final Detroit Takeover Tour stop this season.
Tickets for the March 28 game in Detroit are still available. Get tickets here.
Dig deeper:
The PWHL started with six teams – Boston Fleet, Minnesota Frost, New York Sirens, Montreal Victoire, Ottawa Charge, and Toronto Sceptres in 2023 – before announcing an expansion to two additional cities as last season winded down. Those new teams, Seattle Torrent and Vancouver Goldeneyes, started play this past fall.
The league has not confirmed if it will expand again at the end of the 2025-26 season, but hopes remain high that Detroit will eventually get its own team. The city has consistently shown up for the league, with the PWHL game welcoming its 1 millionth fan during a Takeover Tour game at Little Caesars Arena last year.
PWHL sets women's professional hockey record, welcomes 1 millionth fan in Detroit
The Professional Women's Hockey League (PWHL) reached a new milestone in Detroit this weekend, welcoming its 1 millionth fan at Little Caesars Arena and setting a new record for professional women's hockey attendance in the U.S.
That game also set a record for most fans at a professional women's hockey game in the United States when 14,288 showed up to cheer on the New York Sirens and Minnesota Frost. As the league continues to grow and pick up fans, that record has been broken several times.
The Source: Data from StubHub and previous reporting was used.
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